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Latest News

Dec 1, 2024

FROM TRACK TO TECH: IBM data analyst ShuDon Brown finds parallels between coding and running

Coding with Style: ShuDon Brown Embraces Her Unique Identity at IBM

FROM TRACK TO TECH: IBM data analyst ShuDon Brown finds parallels between coding and running

Nov 23, 2024

SOLE SECURITY: How GPS sneakers could be a solution for families facing Alzheimer’s

From Quarterback to Quiet Peace: One Family’s Journey with Alzheimer’s and GPS Insoles

SOLE SECURITY: How GPS  sneakers could be a solution for families facing Alzheimer’s

Nov 19, 2024

'PERFECT PARTNERSHIP' OR POTENTIAL PITFALL? No Written Terms in University’s Under Armour Deal

Unwritten Agreements: The Risks Facing Maryland Athletes in $98M UA Deal

'PERFECT PARTNERSHIP' OR POTENTIAL PITFALL? No Written Terms in University’s Under Armour Deal

Oct 20, 2024

STEEL-TOED DREAMS: Entrepreneur urges Job Corps graduates to adopt a 'work boot mindset'

Ed Hennings uses his story as a self-made entrepreneur as a source of motivation to others

STEEL-TOED DREAMS: Entrepreneur urges Job Corps graduates to adopt a 'work boot mindset'

Oct 7, 2024

THE JORDAN EFFECT: How a global sports icon sparked a baby-naming trend that spanned 5 decades

Spikes in popularity of the name Jordan are closely tied to milestones in Jumpman's career

THE JORDAN EFFECT: How a global sports icon sparked a baby-naming trend that spanned 5 decades

Oct 7, 2024

GROWING UP JORDAN: Gen-Zers explain the benefits and challenges of being named after one of the world's most famous athletes

Wearing #23 can come with a lot of pressure

GROWING UP JORDAN: Gen-Zers explain the benefits and challenges of being named after one of the world's most famous athletes

Sep 8, 2024

Former NBA player brings hoops and hope to kids whose parents are in prison

Basketball camp featured free sneakers and other gifts

 Former NBA player brings hoops and hope to kids whose parents are in prison

Aug 23, 2024

Paris Olympics and AI create quick and easy way to make 'real-world' math problems

AI tools can spit out engaging math problems in just seconds

Paris Olympics and AI create quick and easy way to make 'real-world' math problems

Aug 13, 2024

This rap artist penned an ode to Sha'Carri Richardson BEFORE she won gold in Paris

Gat Turner's lyrical predictions often manifest in 'Black August'

This rap artist penned an ode to Sha'Carri Richardson BEFORE she won gold in Paris

Aug 9, 2024

New 'Jam' breakdance shoe seen as breakthrough moment

Sneaker released as breakdancing breaks into the Olympics for the first time.

New 'Jam' breakdance shoe seen as breakthrough moment

Aug 4, 2024

MORE THAN A RUN: My Inspiring Experience with DC Run Crew

Sneaker Theory sent a track & field athlete to check out a run club that stages public workouts in the nation's capital. Here's why her first visit won't be her last.

MORE THAN A RUN: My Inspiring Experience with DC Run Crew

Jul 27, 2024

CHAMPIONS IN THE MAKING

How the famous Black power salute at the ‘68 Olympics inspired my football coach to put Pumas on our team’s feet

CHAMPIONS IN THE MAKING

Jul 20, 2024

Kung fu shoes: The ‘sneakers’ no one dared to take

The slippers that could literally save your life

Kung fu shoes: The ‘sneakers’ no one dared to take

Jul 4, 2024

BEYOND THE COLORS: What makes sneakers 'patriotic'?

Are shoemakers exploiting the flag and the Fourth of July for profit?

BEYOND THE COLORS: What makes sneakers 'patriotic'?

Jun 22, 2024

Sneaker Theory names Pat Connaughton as Milwaukee Bucks 'off the court' player of the year

Players' gift led journalist to reach out to elementary school basketball coach after nearly 40 years

Sneaker Theory names Pat Connaughton as Milwaukee Bucks 'off the court' player of the year

May 27, 2024

Conquering the 'Exorcist Steps'

DC Run Crew takes on iconic 75-step stairwell from cult classic film

Conquering the 'Exorcist Steps'

Apr 18, 2024

Killing of young D.C. fashion designer in 2019 remains unsolved

16-year-old Breon Austin had big plans for clothing brand

Killing of young D.C. fashion designer in 2019 remains unsolved
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